We have built a fashion company called Spylight. It uses technology to make content shoppable. What does that mean? If you are watching Scandal and really want to own Olivia Pope’s iconic coat, you can use Spylight to buy it. The same goes for Rachel’s sweater on Glee. Making television wardrobes shoppable is hardly a new idea, but it has been very difficult to do in the past. However, the rise of iPhones and social media have changed the landscape completely, and created a unique opportunity to make Hollywood your personal stylist. One of the most insanely popular characters on [ Read More ]
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12
Jan
2015